PumaDoc — the introduction film

See what it does

Autonomous Venture Creation

From idea to $10K MRR in 30 days. Autonomously.

PumaDoc researches your market, launches your page and emails real buyers — then rewrites itself from every reply. You just take the calls.

Loop running create

A sample venture, running the loop. Example

The Day Your Idea Stopped Being Alone

Beta programme · January–September 2026

$10.2M

in revenue generated by beta founders inside their first 30 days.

ventures launched
1,200+
median to first revenue
26 days
prospects reached
48,000

Founder stories

The people who made their idea visible.

Three ventures that once lived as scattered thoughts, in the words of the founders who built them.

From scattered thoughts to one venture

For months, the whole venture lived only in my head. PumaDoc connected the customer, market, product, GTM, and business. For the first time, my idea did not feel alone.
Dr. Ana MonteroCEO, Atlas

The biggest risk became a test

We were never afraid of the work. We were afraid of building the wrong thing for the people who trusted us. PumaDoc turned that fear into questions we could test.
Anis MihrshahiCo-founder, GutGutGoose

Five views became one future

We could see a better way to turn health data into decisions. PumaDoc helped us see the customer, product, and path to market as one connected venture.
Pari LatawaFounder, Illume Labs

Featured story

From idea to first revenue in 26 days

A 25-person services company spun out a productised compliance offer. PumaDoc generated the five entities on day 1, ran outreach from day 6, and rewrote the landing page four times before the first close.

Read the story

Day 26 First contract signed day 26

Aggregate across every beta participant, including those who reached no revenue at all. Participants received PumaDoc free of charge during the beta. Individual outcomes vary widely and are not a prediction of yours. Read the earnings disclaimer.

The problem

Launching something new is slow, scattered and risky.

Months of research

You read, sort and second-guess for weeks before you speak to a single customer.

6–14 weekstypical idea-to-outreach

Ten tools, no single truth

Docs, spreadsheets, CRMs, site builders, email tools. Nothing agrees with anything else.

9 toolsin an average launch stack

Guesswork on what sells

Customer, pricing and positioning get decided on instinct, then corrected expensively.

1 in 5launches reach first revenue

PumaDoc turns all of this into one autonomous loop.

How it works

One loop. It closes itself.

Auto-Create runs once, on day one. Everything after it repeats — and the last stage ships the next version of the first, which is what makes it a loop rather than a checklist.

  1. 00

    Auto-Create once

    Day one. Five evidence-backed artifacts — customer, market, product, go-to-market, business — with sources.

    Five artifacts See it →

then, every day

  1. 01

    Launch

    Your landing page goes live, written from your own artifacts, with analytics already wired.

    A live page See it →
  2. 02

    Reach

    Real buyers get a personalised email, and somewhere worth landing when they click.

    Conversations See it →
  3. 03

    Learn

    Behaviour on the page and objections in the replies become one ranked list of what to fix.

    Ranked fixes See it →
  4. 04

    Improve

    PumaDoc writes the change, ships it live, and measures it. Which is the next Launch.

    A better page See it →

Stage 00 · Auto-Create

Ultra-accurate artifacts for every part of your venture.

PumaDoc researches, reasons and writes — with sources — so every decision you make is backed by evidence you can check.

Customer

ICP, personas, jobs-to-be-done, pains and gains, buying triggers, objection map, target account criteria.

Sample artifact · Venture Loop

Every finding carries its sources and a confidence score, so you can audit any of it. How we ensure accuracy →

Generate my 5 artifacts free

Ideal Customer Profile — Venture Loop

High · 86%

14 sourcesCross-validatedUpdated 3 days ago

Primary buyer
Lab operations manager at a 50–500 person biotech, responsible for capital equipment budget and asset disposal.
Buying trigger
A funding round, a site consolidation or an audit — each creates surplus within 90 days.
Strongest pain
Surplus instruments sit idle for 8–18 months and are written off at ~5% of book value.
Objection to beat
"Chain of custody and calibration records" — resale stalls without verifiable service history.
Where they are
LinkedIn groups for lab ops, AALAS and SLAS events, and 3 procurement forums.
Sources
  1. SLAS 2026 lab operations survey
  2. EU medical device resale guidance
  3. 9 buyer interviews (Apollo.io)

Sample venture. Every artifact below came from one idea, so the whole site tells one story.

See all five in the sample venture

Stages 01 + 03 + 04 · Launch, Learn, Improve

A landing page that ships itself, then rewrites itself.

It goes live before the first email is sent, so every reply has somewhere to land. Then behaviour in Amplitude and objections in Apollo.io replies become a change PumaDoc writes, pushes live and measures. Drag the handle to see three weeks of it.

Day 1 — generated from your artifacts

A marketplace for surplus lab equipment

List your idle instruments and find buyers.

Sign up
Day 21 — rewritten from real data

Turn idle instruments into recovered budget

Sell surplus lab equipment with provenance that regulated buyers accept. Listed in minutes, paid through escrow.

Value my equipment
Improvement logLive
Day 9

Headline rewritten around "recover budget", the top objection in 14 Apollo.io replies.

+22% sign-ups Example
Day 12

Pricing moved above the fold after 61% of sessions dropped off before reaching it.

+9% CTA clicks Example
Day 16

Provenance badge promoted to hero; compliance objection answered before it is asked.

+14% demo requests Example
Day 21

Form reduced from 6 fields to 2. Enrichment fills the rest.

+31% form completion Example
  • Built from your Product, GTM and Business artifacts — not a template.
  • The Amplitude plugin is installed for you on day one.
  • Experiments run with guardrails: pin any section, require approval, roll back in one click.

Stage 02 · Reach

Real conversations with real buyers — on autopilot.

PumaDoc finds your ideal prospects in Apollo.io, writes personalised sequences from your GTM artifact, and sends them through Instantly. You just take the calls.

0 Prospects found via Apollo.io
0 Emails sent via Instantly
0 Replies via Instantly
0 Meetings booked via Your calendar

Example Figures from the Venture Loop sample venture, first 30 days. Your numbers will differ.

  • Targets built directly from your Customer artifact — not a bought list.
  • Personalised messaging written from your GTM artifact, in your voice.
  • Replies flow back in and retarget the next wave automatically.
Review mode. Every sequence, every list and every send waits for your approval. Nothing leaves your domain until you say so.

Connect your own Apollo.io and Instantly accounts. You stay in control — approve every sequence, or let PumaDoc run fully autonomously.

Deliverability and compliance. Sending domains are warmed before the first send. Opt-outs and suppression lists are enforced on every campaign, sender identity is always disclosed, and sending respects CAN-SPAM, GDPR/ePrivacy and CASL. Read the safeguards →

Always on · Venture Knowledge Site

Your whole venture, in one readable website.

Every aspect of your venture — customer, market, product, go-to-market and business — written to be read, always current, private to you and the people you share it with.

sample.pumadoc.com/customer
Customer / Ideal Customer Profile

Who Venture Loop sells to

The buyer is the lab operations manager at a 50–500 person biotech. They own the capital equipment budget, they are measured on utilisation, and they are the person who signs off asset disposal.

They come into the market on a trigger — a funding round, a site consolidation, an audit — and each one creates surplus within about 90 days.

14 sources9 interviewsConfidence 86%

Last updated 3 days ago · regenerated when the market moves

Align your team

One link that answers "who are we selling to, and why this price".

Brief investors

Market sizing and unit economics with sources, always current.

Onboard hires

A new salesperson reads the Customer and GTM entities on day one.

Learn the market fast

Everything PumaDoc found, written to be read, not skimmed.

Sign up

Your own Knowledge Site is generated with your first venture — customer, market, product, go-to-market and business, cross-linked and current. The frame above is the one PumaDoc built for Venture Loop, a marketplace for surplus laboratory equipment.

The 30-day journey

Your path to $10K MRR in 30 days.

Four levels, each one built on the one before it. PumaDoc does the left column. You do the right.

01Level

Know

Days 1–3
PumaDoc does
Auto-Creates your five entities. Your Knowledge Site goes live.
You do
Review, adjust, approve.
— ~4 hours
02Level

Launch

Days 4–7
PumaDoc does
Landing page live with Amplitude tracking. Outreach lists built in Apollo.io.
You do
Approve the sequences.
— ~3 hours
03Level

Reach & learn

Days 8–21
PumaDoc does
Outreach runs. Replies are analysed. The page improves daily.
You do
Take sales calls. Close the first customers.
$3,400 ~8 hours/week
04Level

Scale to MRR

Days 22–30
PumaDoc does
Doubles down on the best segments, messages and offers.
You do
Close deals toward the $10K goal.
$10,000 ~10 hours/week
Target at day 30 $10,000 MRR Goal

Results vary. $10K MRR in 30 days is the goal PumaDoc plans toward, not a guarantee. Read the earnings disclaimer.

Comparison

PumaDoc vs. the old way.

How PumaDoc compares with doing it yourself or hiring an agency
 Do it yourselfAgency or consultantsPumaDoc
Time to first outreach 6–14 weeks4–8 weeks4–7 days
Cost before revenue Your time€15K–60KFrom €99/month
Evidence behind decisions PartialYesYes
Outreach included NoPartialYes
Landing page improves itself NoNoYes
Single source of truth NoPartialYes
Keeps working after handover YesNoYes

Pricing

Priced below the first week of an agency.

Start free for 14 days. No card. Keep every artifact PumaDoc generates, whatever you decide afterwards.

Save 20% annually

Starter

Validate one idea, properly.

€ 99 /month

  • 1 venture
  • All five Auto-Create artifacts with sources
  • Venture Knowledge Site
  • Generated landing page + Amplitude
  • 500 prospects/month
Sign up

Scale

Several ventures, one team.

€ 799 /month

  • 10 ventures
  • Everything in Growth
  • Approval workflows and audit log
  • EU data residency
  • 25,000 prospects/month
  • 10 seats + SSO
Sign up
Cancel anytime14-day free trial, no cardBring your own Apollo.io & Instantly accounts

Apollo.io, Instantly and Amplitude subscriptions are billed by those companies and are not included.

Compare all plans

Integrations

The integrations are the loop.

Every stage runs on a tool you already know — and, where it matters, on an account you already own. Your prospects, your sending reputation, your customers’ data and your revenue never leave your side of the connection.

00 Auto-Create

One model reads the sources and writes the findings.

01 Launch

Your domain, your database — from the first deployment.

03 Learn

Behaviour and revenue. Neither one is an opinion.

04 Improve

Code ships itself. What it cannot fix becomes a backlog item.

Connect what you use, skip what you do not. Auto-Create, the Knowledge Site and your landing page work with nothing connected at all.

See what data flows where

Apollo.io, Instantly, Amplitude, Supabase, Vercel, Stripe, Linear, HubSpot, Pipedrive, Claude and Codex are trademarks of their respective owners. PumaDoc is an independent product that integrates with them; no endorsement, affiliation or partnership is implied.

FAQ

Questions founders ask first

Is $10K MRR in 30 days guaranteed?

No. It is the goal PumaDoc is built around and the target we plan every venture against, not a promise. Your result depends on your market, your price point, how fast you take calls and how well your offer lands. Read the earnings disclaimer for the full picture.

What kind of ventures does PumaDoc work best for?

B2B products with an identifiable buyer you can reach by email — software, services, marketplaces and productised offers. It works least well for consumer products that depend on paid social, and for regulated categories where a sale needs months of procurement.

How accurate are the artifacts, and where does the data come from?

Every finding is researched from multiple independent sources, cited, and cross-checked before it is written. Each artifact carries a confidence score and its sources, so you can audit anything. The method is documented on the accuracy page.

Which accounts do I need to bring?

Only for the stages you want. Outreach needs your own Apollo.io and Instantly accounts, so prospect data and sending reputation stay yours. Your page deploys to your Vercel and stores data in your Supabase. Stripe, your CRM — HubSpot or Pipedrive — and Linear are optional and connect in about two minutes each. The AI that does the research and writes the code is built in, so there is nothing to connect there. Auto-Create, the Knowledge Site and your landing page work with nothing connected at all. See all eleven →

How much control do I have over outreach and my landing page?

Full control, by default. Review mode holds every sequence and every page change for your approval. Autopilot mode lets PumaDoc ship on its own — and you can still pin sections, cap sending, and roll back any change.

Who owns the artifacts, landing page and data?

You do. Artifacts, copy, the landing page, the Knowledge Site and all prospect data are yours, exportable at any time, and they remain yours if you cancel.

Is my idea kept confidential?

Yes. Ideas submitted here and in the app are confidential, encrypted at rest, and never used to train AI models — ours or anyone else's. See security & data.

Can I use PumaDoc for a new product inside an existing company?

That is one of the most common uses. Teams run a new revenue line as its own venture, with its own artifacts, outreach and page, without touching the core business.

How long does Auto-Create take?

A first pass across all five entities completes in about 20 minutes. Deeper research — competitor teardowns, pricing benchmarks, regulatory notes — continues in the background and keeps updating for the first 48 hours.

What happens after 30 days?

Nothing stops. Outreach keeps running, the page keeps improving, and the artifacts update as the market moves. Day 30 is a checkpoint, not an end date.

Start now

Your next venture could be earning in 30 days.

Sign up, describe it in a sentence, and PumaDoc takes it from there.