Product

Four capabilities. One loop that never stops.

Each one is useful alone. Together they compound: what outreach learns rewrites the page, what the page learns retargets the outreach, and both feed back into the artifacts.

  • Auto-Create
  • Autonomous Outreach
  • Self-improving page
  • Knowledge Site
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01

Auto-Create

Evidence-backed artifacts for five venture entities

Jump to it 02

Self-improving page

Ships itself, then rewrites itself from real data

Jump to it 03

Autonomous Outreach

Real buyers reached via Apollo.io and Instantly

Jump to it 04

Venture Knowledge Site

Your whole venture, readable in one place

Jump to it

Stage 00 · Auto-Create

Ultra-accurate artifacts for every part of your venture.

PumaDoc researches, reasons and writes — with sources — so every decision you make is backed by evidence you can check.

Customer

ICP, personas, jobs-to-be-done, pains and gains, buying triggers, objection map, target account criteria.

Sample artifact · Venture Loop

Every finding carries its sources and a confidence score, so you can audit any of it. How we ensure accuracy →

Generate my 5 artifacts free

Ideal Customer Profile — Venture Loop

High · 86%

14 sourcesCross-validatedUpdated 3 days ago

Primary buyer
Lab operations manager at a 50–500 person biotech, responsible for capital equipment budget and asset disposal.
Buying trigger
A funding round, a site consolidation or an audit — each creates surplus within 90 days.
Strongest pain
Surplus instruments sit idle for 8–18 months and are written off at ~5% of book value.
Objection to beat
"Chain of custody and calibration records" — resale stalls without verifiable service history.
Where they are
LinkedIn groups for lab ops, AALAS and SLAS events, and 3 procurement forums.
Sources
  1. SLAS 2026 lab operations survey
  2. EU medical device resale guidance
  3. 9 buyer interviews (Apollo.io)

Sample venture. Every artifact below came from one idea, so the whole site tells one story.

See all five in the sample venture

Stages 01 + 03 + 04 · Launch, Learn, Improve

A landing page that ships itself, then rewrites itself.

It goes live before the first email is sent, so every reply has somewhere to land. Then behaviour in Amplitude and objections in Apollo.io replies become a change PumaDoc writes, pushes live and measures. Drag the handle to see three weeks of it.

Day 1 — generated from your artifacts

A marketplace for surplus lab equipment

List your idle instruments and find buyers.

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Day 21 — rewritten from real data

Turn idle instruments into recovered budget

Sell surplus lab equipment with provenance that regulated buyers accept. Listed in minutes, paid through escrow.

Value my equipment
Improvement logLive
Day 9

Headline rewritten around "recover budget", the top objection in 14 Apollo.io replies.

+22% sign-ups Example
Day 12

Pricing moved above the fold after 61% of sessions dropped off before reaching it.

+9% CTA clicks Example
Day 16

Provenance badge promoted to hero; compliance objection answered before it is asked.

+14% demo requests Example
Day 21

Form reduced from 6 fields to 2. Enrichment fills the rest.

+31% form completion Example
  • Built from your Product, GTM and Business artifacts — not a template.
  • The Amplitude plugin is installed for you on day one.
  • Experiments run with guardrails: pin any section, require approval, roll back in one click.

Stage 02 · Reach

Real conversations with real buyers — on autopilot.

PumaDoc finds your ideal prospects in Apollo.io, writes personalised sequences from your GTM artifact, and sends them through Instantly. You just take the calls.

0 Prospects found via Apollo.io
0 Emails sent via Instantly
0 Replies via Instantly
0 Meetings booked via Your calendar

Example Figures from the Venture Loop sample venture, first 30 days. Your numbers will differ.

  • Targets built directly from your Customer artifact — not a bought list.
  • Personalised messaging written from your GTM artifact, in your voice.
  • Replies flow back in and retarget the next wave automatically.
Review mode. Every sequence, every list and every send waits for your approval. Nothing leaves your domain until you say so.

Connect your own Apollo.io and Instantly accounts. You stay in control — approve every sequence, or let PumaDoc run fully autonomously.

Deliverability and compliance. Sending domains are warmed before the first send. Opt-outs and suppression lists are enforced on every campaign, sender identity is always disclosed, and sending respects CAN-SPAM, GDPR/ePrivacy and CASL. Read the safeguards →

Always on · Venture Knowledge Site

Your whole venture, in one readable website.

Every aspect of your venture — customer, market, product, go-to-market and business — written to be read, always current, private to you and the people you share it with.

sample.pumadoc.com/customer
Customer / Ideal Customer Profile

Who Venture Loop sells to

The buyer is the lab operations manager at a 50–500 person biotech. They own the capital equipment budget, they are measured on utilisation, and they are the person who signs off asset disposal.

They come into the market on a trigger — a funding round, a site consolidation, an audit — and each one creates surplus within about 90 days.

14 sources9 interviewsConfidence 86%

Last updated 3 days ago · regenerated when the market moves

Align your team

One link that answers "who are we selling to, and why this price".

Brief investors

Market sizing and unit economics with sources, always current.

Onboard hires

A new salesperson reads the Customer and GTM entities on day one.

Learn the market fast

Everything PumaDoc found, written to be read, not skimmed.

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Your own Knowledge Site is generated with your first venture — customer, market, product, go-to-market and business, cross-linked and current. The frame above is the one PumaDoc built for Venture Loop, a marketplace for surplus laboratory equipment.

Integrations

The integrations are the loop.

Every stage runs on a tool you already know — and, where it matters, on an account you already own. Your prospects, your sending reputation, your customers’ data and your revenue never leave your side of the connection.

00 Auto-Create

One model reads the sources and writes the findings.

Claude Research and writing Built in

01 Launch

Your domain, your database — from the first deployment.

Vercel Where your page goes live Your account Supabase Your venture's data Your account

02 Reach

Connect one CRM, not both. PumaDoc writes to whichever you pick.

Apollo.io Prospects and conversations Your account Instantly Cold email at scale Your account HubSpot CRM and pipeline Your account Pipedrive CRM and pipeline Your account

03 Learn

Behaviour and revenue. Neither one is an opinion.

Amplitude Visitor behaviour Your account Stripe Revenue, not estimates Your account

04 Improve

Code ships itself. What it cannot fix becomes a backlog item.

Codex Writes the change Built in Linear What code cannot fix Your account

Connect what you use, skip what you do not. Auto-Create, the Knowledge Site and your landing page work with nothing connected at all.

See what data flows where

Apollo.io, Instantly, Amplitude, Supabase, Vercel, Stripe, Linear, HubSpot, Pipedrive, Claude and Codex are trademarks of their respective owners. PumaDoc is an independent product that integrates with them; no endorsement, affiliation or partnership is implied.

FAQ

About the product

Can I edit what PumaDoc writes?

Every artifact finding, every line of sequence copy and every landing page section is editable. Edit an upstream artifact and PumaDoc re-reasons everything downstream of it rather than leaving you with two versions of the truth.

What happens when the market changes?

Artifacts are re-run on a schedule and whenever a source you cited materially changes. You get a diff — what changed, which source moved, and what it implies — not a silent rewrite.

Can I run more than one venture?

Yes. Each venture is fully isolated: its own artifacts, Knowledge Site, landing page, sequences and prospect data. Plans differ in how many run at once.

Does it work in a language other than English?

Research and artifacts are English-first today. Outreach sequences and landing page copy can be generated in French, German, Dutch and Spanish, reviewed by you before sending.

Start now

See all four running on your own idea.

Sign up, describe it in a sentence, and PumaDoc takes it from there.