Resources

What we learned running the loop a thousand times.

No listicles. Each piece is something we had to figure out to make PumaDoc work, written so you can use it whether or not you ever pay us.

Validation How to go from idea to first paying customer in 30 days

The exact sequence — what to research, what to skip, and the day you should be sending your first email.

 9 min Outreach Cold outreach that works for a product nobody has heard of

Why category-creation emails fail, and the three-line structure that gets replies when there is no category to reference.

 11 min Validation The five things you must know before you launch

Customer, market, product, go-to-market, business. What "knowing" each one actually requires.

 7 min

Article pages are a P1 deliverable. Wire the /resources/[slug] template to the CMS before launch; these three are the launch set.

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